I’m not exactly sure what the hell this is yet. But Lexus has taken a big slide forward by providing video content on the net. This beta project called the “L Studio” features original films, video shorts, and more about various subject matter. I don’t see the connection to Lexus yet, but the videos are quite unique. I did catch a Lexus plug in on of the videos about fashion, so I’m pretty sure that Lexus is sponsoring these in one form or another.
Check it out for your self at: http://lstudio.lexus.com